Best & worst brand redesigns of 2008

Best & worst brand redesigns of 2008 has a great showcase of brand/logo redesigns done right and horribly, horribly wrong.  The top honor winner, Dave Egger’s own 826 Valencia, is astounding.  To wit:


Likewise, WGN Superstation, the worst offender (in my opinion), is downright, well…horrible.  It’s like 1988 meets Big Brother and a metric ton of eyeshadow.  Can’t see how this made it into production.


More like a logo you can’t ignore, and not in a good way.

Lots of other examples of right and wrong here.  Enjoy.

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