What Zappos teaches us about business culture, character and nuance

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What Zappos teaches us about business culture, character and nuance

I keep going back to Robert Scoble’s essay about what businesses can learn from Zappos, especially from management, ethics and culture standpoints.  Scoble was lucky enough to spend some time inside the company, including a good discussion with Zappos CEO Tony Hsieh. This admittedly long post will eventually lead to what gives a company its

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How to do traditional advertising right

These days, almost all ‘traditional’ advertising equates to voluntary contributions to the ocean of ad noise out there that nobody pays attention to.  It’s boring, wordsmithed into the ground, filed so that every possible catchy edge has been worn into dust.  It’s been  reviewed by legal and boundary-cased so that no possible negative impression can

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QUOTE: On discerning what matters

Something we discuss all the time when talking to our prospects and clients, as consultants often find themselves facing myriad information: I learned back in the days when I was consulting that they give you more information than you could possibly read. So you needed to quickly step back and say, “What are the two

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Oracle and Sun and the key question from many technologists

You can’t step inside an RSS reader or Twitter today without reading about the Oracle/Sun acquisition, so I’ll assume for a moment that most everyone knows that Oracle plans to buy Sun for $7.4B or $9.50 per share in cash.  I’ll also assume that everyone has heard Ellison’s definite (and somewhat foreboding, especially if you’re

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QUOTE: On reputation

“We can afford to lose money. We can afford to lose a lot of money. But we cannot afford to lose one shred of our reputation. Make sure everything you do can be reported on the front page of your local newspaper written by an unfriendly, but intelligent reporter.” – Warren Buffett

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Don’t try to buy your customers’ attention. Earn it.

AdAge has a smart piece in which Venture Capitalist Fred Wilson tells companies not to buy media but “earn” it: As a venture capitalist, Mr. Wilson said, he’s funding companies that address the new marketing paradigm, from earned-media platforms such as Twitter and social video site Boxee to next-generation ad agencies such as Federated Media

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Twitter vs Enterprise Software

Ok.  That probably got your attention!  Thomas Wailgum’s recent post entitled Wake Up People! Forget Twitter and iPhone Apps, and Focus on SAP and ERP Apps had the same impact on a few of us here in the office at MiPro Consulting. Wailgum’s title is provocative.  More importantly however, his blog’s point is on target.

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