JP Morgan: Consumers Unlikely to Drop Google for Bing

Blog | MIPRO

JP Morgan: Consumers Unlikely to Drop Google for Bing

Andrew LaVallee, reporting for the WSJ: J.P. Morgan surveyed 763 adult U.S. Internet users earlier this month and found that the majority of them (59%) were aware of Bing, thanks in part to Microsoft’s $80 million advertising campaign. A quarter of the respondents (and 42% of those who had heard of Bing) had tried the

Read More...

Buzzscore: Consumers Turn on Tylenol

Brandweek’s Todd Wasserman reporting on the sharp decline in Tylenol’s brand buzz following the FDA’s warning that acetaminophen, in particular, has been linked to liver damage: The firm, whose BrandIndex polls 5,000 U.S. adults daily on brand perception, found Tylenol’s negative buzz grew in a very short amount of time. On June 25, the brand’s

Read More...

Teamwork: The Musical

Found this over the weekend and thought it was an interesting, if somewhat contrived, way to illustrate teamwork.  Every so often, we all need a gentle reminder that when a team pulls together it can achieve much more than even the most talented standalone player, and have a much better outcome to boot. Right from

Read More...

Ditch Your Spreadsheets! Why PeopleSoft Retail and Hospitality Industry Customers Have an Opportunity Right Now

PeopleSoft retail and hospitality industry customers: it’s time to ditch your homegrown, sprawling spreadsheet farm and start enjoying the benefits of PeopleSoft’s Real Estate Management (REM) solution, you can visit condos for sale regina for more details.  It’s an understatement that the tough economy is severely impacting the retail and hospitality industries.  The consumer is

Read More...

What We Know to Be True

As 37signals approaches its 10th anniversary, Jason Fried’s excellent The End of the Edge Case blog post contains a closing sentiment that resonates with everyone here on both business and personal levels: As we approach our 10th anniversary, I’m reminded of what we’ve always known to be true: simpler is better, clarity is king, complexity

Read More...

What You See is Not What You Get

In the picture below, the bluish and greenish spirals are precisely the same color. Explanation here.  Key takeaway: your eyes deceive you, as your mind has to parse the information they record. Lots of voodoo can happen during that processing, which is exactly how illusions thrive. The adventurous gambler could make a killing on this

Read More...

In Praise of Dullness

David Brooks, writing for the New York Times, on what characteristics help a CEO succeed: C.E.O.’s with law or M.B.A. degrees do not perform better than C.E.O.’s with college degrees. These traits do not correlate with salary or compensation packages. Nor do they correlate with fame and recognition. On the contrary, a study by Ulrike

Read More...

Skating Babies

In the spirit of the E*Trade babies, here is Skating Babies, a brilliant spot done for Evian by BETC Euro RSCG.  The music – which is brilliant – is Rapper’s Delight by Dan the Automator. Sure, it borders on uncanny valley a bit more more than the E*Trade spots, but it’s so amazingly well done

Read More...