10 Questions Businesses Should Never Stop Asking Themselves
Forbes’s Marc Kramer with an excellent list of questions that hearken any business’s fundamental reasons for existing. The questions themselves are below, but you should definitely read Kramer’s whole piece.
- What is our purpose for existing?
- Who is our target customer?
- Why does anyone need what we’re selling?
- If there is a need, is it enough to support a profitable business?
- What were our competitors up to?
- Can you reduce expenses – without harming the product?
- Do we have the right leadership?
- Do we have the right employees?
- How will we continue to drive revenue?
- How are your employees holding up?
Full article here.
