Report from Dreamforce

Report from Dreamforce

Jeff Kaplan:

Despite the economy, election and lingering questions about whether Software-as-a-Service (SaaS) is enterprise-ready, this week’s Salesforce.com Dreamforce conference drew nearly ten thousand energnetic attendees and exhibitors to celebrate the power of the ‘cloud’.
The event not only dispelled any questions about whether the SaaS movement can withstand today’s economy, it also helped to resolve the needless debate over whether there is a difference between SaaS and cloud computing.

Salesforce.com succeeded in dissolving any line of demarcation which may have existed between the SaaS and cloud computing worlds by:

  • Using the terms interchangeably throughout its keynote and breakout sessions
  • Unveiling a new round of cloud-based applications and platform capabilities
  • Expanding its strategic alliances to include two more pivotal ‘cloud’ players

Salesforce.com’s two most significant announcements were its move into website hosting services, and new alliances with Amazon and Facebook.

10,000 attendees?  Amazing.  I think we’ve reached the tipping point, folks.  Hang on to your hats.

Related: Vinnie Mirchandani’s The Unsung Innovations at Dreamforce

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